The Downtown Reno Partnership will roll out the Blue Carpet for the grand opening of Elera, a new luxury wellness spa, on Thursday, April 10 at 11:00 a.m. The celebration will recognize a new destination bringing elevated wellness and restorative treatments to downtown Reno. Members of the public, local partners, and media are invited to attend and celebrate. 

Event Details 
Friday, April 10, 11:00 a.m. – 12:00 p.m.
Elera – 455 West 5th St, Reno, NV 89503

“As the founder of Elera, I wanted to bring something truly elevated to Reno, a space where advanced aesthetics and functional medicine, therapeutic massage, IV hydration, and signature treatments like our head spa and body rituals come together to help people look, feel, and live better,” said owner Sherri Micone. “Every guest leaves feeling restored, confident, and cared for.”

This local business is woman-owned, with leadership rooted in the Reno community as both a University of Nevada, Reno and Truckee Meadows Community College alumna. Since launching in 2017, the team has grown to establish Elera as one of Reno’s only integrated wellness spa concepts, combining medical aesthetics, concierge medicine, therapeutic services, and luxury spa experiences in one location.

The grand opening celebration will include catered refreshments, curated giveaways, exclusive weekend promotions, immersive photo moments, and open house tours designed to showcase the full Elera experience. All attendees will be entered into a raffle for a chance to win a $100 gift certificate.

“Elera is a great addition to downtown Reno’s growing mix of wellness and lifestyle businesses,” said Neoma Jardon, Executive Director of the Downtown Reno Partnership.

Why this matters: 
Elera adds a new layer to downtown Reno’s growing wellness and lifestyle offerings, helping attract both residents and visitors seeking quality, experiential services. Investments like this support a more vibrant, diverse downtown and contribute to continued economic activity across the district.